Maturing a brand without losing the fun.

This women-owned firm, led by Kari Sebern, wanted the new brand to communicate the firm’s innovative slant, and to show greater capacity and professionalism as Kari positioned her firm for larger, more sophisticated residential and commercial projects for architects and developers.

The firm’s revenue increased 23% from 2019 (before the rebrand) to 2020 (after the rebrand), despite the pandemic.

“The quality of our new website has greatly increased the caliber of our leads. It was instrumental in us being taken seriously since we don't have a ‘storefront’ office.”

— Kari Sebern, Principal